1. Our Hybrid Marketplace & Licence Model
RxnCure is a brand owned and operated by
Vitmeds India Private Limited. The platform is being
developed as a hybrid multi-vendor marketplace, combining:
- Own inventory / owned outlets operated under valid local licences (for example, “Vitmeds Pharmacy”).
-
Onboarded third-party partners such as retail pharmacies,
wholesalers, diagnostic labs, imaging centres, doctors/clinics, ambulance
providers, blood banks, homecare providers and food / nutrition vendors.
-
Future food & wellness offerings backed by FSSAI and
related compliance frameworks.
In this model, Vitmeds primarily functions as a
technology platform and marketplace facilitator. The actual
provision of clinical, pharmacy, diagnostic, emergency or food services is
carried out by the respective licensed Partners, each responsible for
maintaining their own registrations and regulatory compliance.
2. Drug & Pharmacy Law Compliance
Under the Drugs and Cosmetics Act, 1940 and allied rules,
drug sale licences in India are issued state-wise and premises-wise.
There is no concept of a single central drug licence that covers all locations.
Accordingly, RxnCure follows these principles:
-
Each pharmacy or medicine-dispensing outlet visible on RxnCure will hold its
own valid retail and/or wholesale drug licence, issued by the
competent State licensing authority for that particular premises.
-
Where Vitmeds directly operates a pharmacy or outlet, that location will function
under its own State-issued licences, with details clearly printed on invoices and
available in compliance dashboards.
-
Third-party pharmacies onboarded as Partners must furnish and maintain their
licences as a condition for participation on the platform, and may be subject
to periodic KYC / compliance checks.
How licence details will be surfaced after launch:
- The dispensing pharmacy / seller of record and its licence details will be shown in the order journey and on the invoice.
- Store profiles and Partner panels will have structured fields for licence number, type, issuing authority and validity.
- RxnCure may restrict, suspend or delist Partners whose licence documentation is found invalid, expired or non-compliant.
2.1 Prescription-Only Medicines & Controlled Substances
- No sale of prescription-only medicines without a valid prescription issued by a Registered Medical Practitioner (RMP).
- Secure prescription upload, storage and access control as per applicable data protection norms.
- Stricter scrutiny and additional guardrails for scheduled medicines, controlled substances and high-risk categories.
- No facilitation of sale of banned, recalled or prohibited drugs.
This pre-launch website does not enable live ordering or dispensing of medicines.
Transactional features, including licence displays, will be rolled out on the
production platform in a phased and compliant manner.
3. Diagnostics, Radiology & Lab Compliance
For diagnostics, pathology and radiology services, RxnCure will onboard
independent diagnostic centres, corporate labs and imaging facilities.
Each such Partner is responsible for:
-
Maintaining applicable registrations and approvals (e.g., Clinical Establishments
registration where notified, AERB compliance for radiology, and local health
department requirements).
-
Obtaining and maintaining NABL accreditation where applicable.
-
Ensuring that sample collection, testing, reporting and data handling are carried
out in line with regulatory and professional standards.
RxnCure will capture and display relevant accreditation and registration information
for diagnostic Partners (for example NABL status, registration identifiers) on their
profiles and/or booking flows where feasible.
Test reports are issued by the respective lab or diagnostic centre and should be
interpreted by qualified clinicians.
4. Teleconsultation, Clinics & Clinical Services
Teleconsultation and clinical services accessible through RxnCure (including via
the RxnDoc ecosystem) are delivered by independent
Registered Medical Practitioners (RMPs) and licensed clinics.
-
Doctors must hold appropriate medical qualifications and registration with
the National Medical Commission (NMC) or relevant State Medical Councils,
or corresponding councils for AYUSH systems.
-
Teleconsultation features will be aligned with the
Telemedicine Practice Guidelines, 2020, covering identity,
consent, documentation and e-prescription norms.
-
RxnCure acts as a technology intermediary linking patients and doctors and
does not substitute or override professional clinical judgement.
-
Users are advised to seek immediate in-person care for emergencies and
life-threatening conditions instead of relying only on online consultations.
5. Ambulance, Emergency & Blood Bank Compliance
For ambulance, emergency response and blood-bank related services, RxnCure plans
to work with licensed Partners who comply with transport, health and safety
regulations in their respective jurisdictions.
-
Ambulance providers are expected to maintain valid vehicle permits, RTO
registrations and equipment standards, as required under local regulations.
-
Blood banks and blood storage centres must hold all necessary licences and
approvals from competent authorities and adhere to applicable guidelines for
collection, screening, storage and distribution.
-
Key permits and licence information will be recorded in Partner profiles and
surfaced in emergency booking flows where appropriate.
6. Food, Nutrition & FSSAI Compliance
For food, nutrition and related categories, RxnCure operates under the umbrella
of Vitmeds India Private Limited, which holds / will hold a
valid FSSAI Central Licence for eligible food operations.
Detailed FSSAI licence particulars (including licence number and scope) will be
updated on this page and on relevant product journeys closer to launch and will
also be printed on invoices, packaging and Partner dashboards, as applicable.
-
Third-party food / nutrition vendors onboarding onto the platform must maintain
their own valid FSSAI registrations / licences.
-
Vendors must comply with applicable FSSAI labelling, hygiene and safety
requirements for the products they list through RxnCure.
7. Trademarks & Brand Protection
“Vitmeds Pharmacy” (device mark) and associated brand assets
are trademarks / service marks of Vitmeds India Private Limited in India.
“RxnCure” and related logos are also the subject of trademark
applications / registrations in India. Status details and registration numbers
will be updated on this page over time, subject to proceedings before the
Trade Marks Registry.
Unauthorised use of our trademarks, branding or content may result in legal
action and enforcement as per applicable law.
8. Data Protection, Privacy & DPDP Alignment
RxnCure is being architected with data protection and privacy by
design. We aim to align with:
- The Information Technology Act, 2000 and relevant rules.
-
The Digital Personal Data Protection Act, 2023 (“DPDP Act”), as and when
fully notified and in force.
- Applicable health-data, telemedicine and records-retention norms.
Please refer to our
Privacy Policy for a more
detailed overview of how we collect, use, share and protect personal data.
Module-specific privacy and security notices may be added as the platform
expands.
9. Marketplace & Intermediary Responsibilities
In line with the Consumer Protection (E-Commerce) Rules, 2020
and applicable IT intermediary norms, RxnCure is being structured as a
marketplace-style intermediary for many categories.
-
Each seller / Partner (pharmacy, lab, doctor, ambulance provider, food vendor,
etc.) remains independently responsible for licence validity, service quality,
professional standards and lawfulness.
-
RxnCure implements partner onboarding checks (KYC, licence validation,
document collection) to a commercially reasonable extent.
-
We provide mechanisms for user feedback, complaints and takedowns where any
Partner or listing is alleged to be non-compliant, unsafe or misleading.
-
RxnCure may restrict, suspend or delist Partners who fail to meet our
compliance, quality or safety standards.
10. Medical Content, Editorial Policies & Disclaimers
Educational content on medicines, diseases, diagnostics and wellness on the
RxnCure platform is not a substitute for consultation with a
qualified healthcare professional.
-
We maintain internal Clinical Content & Editorial Policies
that govern how health information is researched, reviewed and updated.
-
Content is typically authored and/or medically reviewed by qualified
professionals, with periodic updates as guidelines evolve.
-
Any treatment, dosage or risk information must always be interpreted in the
context of a doctor’s advice and the patient’s individual clinical picture.
For more detail, see our
Clinical Content & Editorial Policy
.
11. Grievance, Compliance Queries & Future Updates
If you believe any listing, Partner or activity on the RxnCure platform violates
applicable law, is misleading, or is unsafe, you can write to:
Primary Grievance Channel
Compliance / Support
For a detailed escalation ladder, including our grievance and compliance officers
(such as Mr. Abhishek Tiwari, Ms. Manali Mishra and Mr. Sharad Pandey), please see
our
Grievance Redressal & Escalation Policy
.
This Licences & Compliance page will be updated from time to time as new
modules, geographies, licences and partnerships go live on the RxnCure platform
or as laws and regulatory guidance evolve.
12. Important Disclaimer
This page is intended to provide a transparent, high-level overview
of how RxnCure is being structured as a compliant hybrid healthcare marketplace in
India. It does not by itself constitute:
- Legal advice or an exhaustive statement of all applicable laws, or
-
A substitute for official filings, licences, registrations or permissions
required from regulators.
Vitmeds India Private Limited works with professional advisors to align its
operations with Indian regulatory requirements. Stakeholders are encouraged to
consult their own legal counsel for specific compliance questions.